It is that time again! The holidays are here, and business is starting to show the signs of the slower season. Don’t fret! You can keep your business running during the holidays while preparing for the next season to come! Here are some ways to keep your business running during the holidays.
1. Focus on what you can do instead of what you can’t. If you focus on all the business you do not have during the slow season, you aren’t able to look at what you can do! Spend this time focusing on building a plan to better your business. If you noticed that your infrastructure isn’t functioning well, now is the time to figure out a plan.
2. Make a plan for streamlining. Now is the best time to reflect on what you needed help with when you were in the busy season. Get a plan in place for streamlining this. If you thought you needed help with certain things, figure out how to get that help and hire somebody now – not when you actually need them! Get a person comfortable in helping with your business and then they will be ready when you really need it.
3. Show yourself! Take pictures of your holiday activities and share them with your social media followers. Putting up a Christmas tree? Take a picture of it and encourage others to share theirs. Make your followers see you as a real person, and not just a business. The more somebody sees that you care to share your life with them, the more you will be on their mind when they need what your business offers.
4. Plan ahead! The holidays come at the same time every year. Record your sales, income, and expenses for this time. Try to plan ahead before the holidays hit so you know exactly what to expect. If you notice you spend a lot more during this time, you can either save up early, or set a spending budget so you don’t hurt your business.
5. Stay connected with your customers. This can be a simple email, text, or even a phone call just to say happy holidays. Spend your spare time showing you are thinking of them, and that you appreciate their loyal business. This is the best time to nurture your relationships and show your clients you really care.
6. Take time off! I know this doesn’t really keep your business running right now, but it will give you the break you need to do great during the busy season. Take a vacation while you are slow. Relax, breath, spend time with family, and enjoy having time to do this before you get busy again.
What are some things that you have found help you get through the holiday season? If you decide you need help preparing your business for the busy season, give us a call! You can also schedule your appointment now to see what we can do for you.